Ushering in a New Era for the Philippine Coconut Industry
The first-ever COCONUTPhilippines Trade Fair, held from December 2-4, 2024, at the SM Megamall Megatrade Hall, has concluded with resounding success, marking a significant leap forward for the Philippine coconut industry. Organized by the Department of Trade and Industry (DTI) through its Bureau of Market Development, Promotions and OTOP (BMDPO), in collaboration with the Philippine Coconut Authority (PCA) and 14 other implementing agencies, the event served as a dynamic platform to showcase the vast potential and innovation within the country's coconut sector.