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| Shuzo Hoshikura, vice president and general manager of Suzuki Philippines for Automobile, and Tamotsu Shimizu General Manager for After-Sales Division, leads the special preview of the new Jimny 4X4 at PIMS 2018 on Octoer 24, 2018 at the World Trade Center in Pasay City. |
Suzuki Philippines (SPH), the country’s pioneer compact car distributor, demonstrates its continued efforts to innovate and offer Filipinos vehicles that serve as their partners in life, moving with them now and toward the future, with a special preview of the all-new Jimny at the recently concluded Philippine International Motor Show (PIMS).
SPH showcased its lineup of innovative vehicles and gave a peek into next-generation cars combining fuel economy, distinct styling, and innovative features and functions in line with PIMS 2018’s theme of Future Mobility. The trade event, from October 24 to 28 at the World Trade Center in Pasay City, featured the latest and upcoming technologies in the Philippine automotive industry.
SPH’s booth underscores not just how the brand has been growing and evolving but also, and more importantly, how its range of innovative vehicles continues to improve to provide the best driving experience now and in the future. Suzuki’s booth presents how the company continues to upgrade its current vehicle lineup to become future-ready vehicles that are compact yet powerful enough to handle Filipinos’ driving needs, in particular in highly urbanized areas.
Shuzo Hoshikura, vice president and general manager of Suzuki Philippines for Automobile, shares his excitement for this year’s PIMS. “Suzuki has been for several years now an active participant in the Philippine International Motor Show.PIMS has been a strong platform for us to connect with our supporters much more directly and show them how we continue to upgrade the Suzuki vehicles they have loved. This and the clamor of the local motoring fans, we believe that this event is the perfect avenue for the first preview of the soon-to-be-launched Jimny, which has been one of the hot topics in the local and global motoring industry. We want to give our Filipino supporters an opportunity to check it out for themselves here at PIMS ahead of the official launch,” Hoshikura said.
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| The iconic 4x4 Jimny 2019 features an authentic retrograde exterior fit for an off-roader and compact dimensions for easier drivability. |
The highlight of SPH’s participation at this year’s PIMS is the most-awaited local appearance of the new Jimny. Amid growing industry clamor surrounding the vehicle and after months of silence on whether the new Jimny will indeed be brought to the Philippines, SPH surprises everyone at PIMS with the special preview of the 4x4 all-new Jimny. The iconic off-roader features a sturdy exterior yet compact dimensions for easier drivability. Its powerful engine can traverse both narrow city streets and rough terrain, making the vehicle an ideal companion for both urban and off-road driving.
Well-loved Suzuki vehicles on display
Aside from the 4x4 Jimny 2019, visitors to the 7th edition of PIMS were able to get a first-hand experience with Suzuki’s popular vehicles such as the new Swift, new Dzire, new Vitara and Ciaz.
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| Suzuki Philippines featuring the brand’s lineup of innovative vehicles. |
SPH showcased the special features and functions of the recently launched all-new Dzire and Swift. Visitors interested in finding out more about Auto Gear Shift (AGS) technology can explore the Dzire. The practical sedan enables automated manual transmission with its AGS functionality, enabling Filipino drivers to enjoy the ease of driving offered by automatic vehicles with the fuel efficiency of manual transmission.
The new Swift offers improved driving experience with its maneuverability and stand-out character. Its edgier look and upgraded engine performance suit the style and needs of fun-loving millennials.
The new Vitara, 2017 CAGI Car of the Year awardee under the Subcompact Crossover Category, boasts enhanced driving and safety features. Its stylish design also offers optimum personalization to suit drivers’ diverse tastes and requirements.
The Ciaz, a top-selling Suzuki brand and the winner of Best Personal Commuter in last year’s 12th C! Magazine Awards, packs an elegant design and spacious interior. On top of these, it features fuel economy and an affordable price that combined make it an ideal subcompact sedan.
In line with the 2018 ASEAN Football Federation (AFF) Championship, the upcoming AFF Suzuki Cup 2018 is set for November in Bacolod, the Philippine team compete against Singapore on November 13 and against Thailand on the 21st.
The 7th PIMS, organized by the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI), aims to bring together the country's leading motoring industry players to present the latest in vehicle releases, services and cutting-edge technologies.
For more information about Suzuki Philippines and Suzuki at the Philippine International Motor Show 2018, please visit http://suzuki.com.ph/auto/ and like on www.facebook.com/SuzukiAutoPH, https://twitter.com/SuzukiAutoPH and follow on Instagram at @suzukiautoph.
